Tuesday, July 5, 2022

The 10 Journalistic Commandments

Following up on the admission of my 7 Deadly Journalistic Sins (https://big-media.ca/please-forgive-my-7-deadly-journalistic-sins/), today I present the 10 Journalistic Commandments to which any young person entering the media industry should adhere.

Now, I am not saying that running a truth-based media company for three months qualifies me to speak from the peak of Mount Sinai, but these commandments are available on your tablets, and they will be featured in my hard-cover book that will have a title doubling as a promotional slogan – BuyBull – which is a testament to my writing style … so the similarities are striking. Speaking of which, why are thunder clouds forming above me right now on an otherwise sunny day?

Anyway, before I bolt, I leave you these 10 Journalistic Commandments:

I.  Thou shall not put other sites before big-media.ca

II.  Thou shall not watch American Idol (idol-eyes are the Devil’s playthings).

III.  Thou shall not take heroin in vein.

IV.  Cover the issue wholly (at least two sides to every story).

V.  Honour your editor (a bottle of wine usually does the trick).

VI.  Thou shall not kill a story just because it might offend an advertiser.

VII.  Thou shall not commit adultery (always bring childish enthusiasm to your work).

VIII.  Thou shall not steal (plagiarism is totally not cool).

IX.  Thou shall not witness false bear attacks on your neighbour (setting up your own news story is a good way to end your career).

X.  Thou shall not covet your editor’s spouse (again, not good for the career).

Rob Driscoll
Rob Driscoll is co-founder and president of BIG Media Ltd. He is a writer and entrepreneur who is deeply committed to elevating the level of coverage of our society's most pressing matters as well as the level of respect in public discourse.

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